Fashion Website

Project Overview

This project focuses on creating a user-friendly website for seamless online clothes shopping. Users can easily sign up, browse a variety of clothing options, find desired items quickly, add them to their shopping cart, and manage their orders efficiently. The goal is to provide a smooth and convenient shopping experience, allowing users to shop for clothes from the comfort of their homes.

Problem Statements

Customers have trouble finding products due to complex navigation.
The filtering options are difficult to use, making it hard to find specific products.
Limited payment methods and a slow checkout process cause frustration.
Poor product information and low-quality images make it hard for customers to trust the products.

Problem Solutions

Simplified navigation with a clean, intuitive menu and breadcrumb navigation.
Enhanced search function with predictive text and advanced filtering options (size, color, price).
Streamlined checkout process with fewer steps, progress indicator, and multiple payment methods (credit cards, digital wallets).
High-quality product images from multiple angles, detailed descriptions, and user reviews to build trust.

Design Process

User Personas

User Flows

Wireframes

Mood Board

Visual Design

Prototype

In this step, I built a clickable prototype to let users interact with the design. This helped me understand their needs and make improvements for a better experience.

The prototype is available here

Style Guide